User Experience & User Interface Designer
Project: Girl Now Woman Later, Inc.
Graphic Design, Branding, and Social Media
Client: Girl Now Woman Later, Inc.
Duration: 4 Months
Role: Volunteer Graphic Designer (Remote)
Girl Now Woman Later, Inc. aims to enhance literacy and school graduation rates among middle and high school girls in Burkina Faso, while also providing menstrual education and hygiene products.
Their mission is to empower young girls to achieve their full potential. As a volunteer Graphic Designer, I've designed a Printable & Online 3-folded brochure, 40+ social media, website banners, event posters, and Branding Guidelines.
Project Overview
Project Goals
The goal of the project was to strengthen Girl Now Woman Later, Inc.'s brand identity and create impactful digital and printable designs (brochures and flyers).
These designs aimed to raise awareness, solicit donations, and educate about the challenges faced by girls in Burkina Faso.
Design Strategy & Stakeholder Management
Collaborated closely with Girl Now Woman Later, Inc. to understand their mission, objectives, and target audience. Together, we refined their brand identity, ensuring consistency across all design assets.
Design Processes
-
Created over 40 design assets including brochures, flyers, and branding materials.
-
Initiated with concept development and conducted multiple rounds of review and feedback sessions to refine designs.
-
Implemented their logo, visuals, and content to effectively communicate their message.
Achievements
Delivered a comprehensive branding package for the nonprofit project, saved the organisation approximately $4,212 in outsourced design costs.
Impact
Girl Now Woman Later, Inc. now possesses a robust set of marketing materials that effectively convey their mission and inspire support for their cause.
The designs facilitate meaningful engagement with their audience, breaking taboos surrounding menstruation and advocating for girls' education in Burkina Faso.
Client's Motto
Menstruation! Period! are no longer TABOO for us because we say those words OUT LOUD at GNWL!
This project exemplifies my commitment to leveraging design for social impact, empowering organisations like Girl Now Woman Later, Inc. to make a lasting difference in communities worldwide.
Credits: Girl Now Woman Later, Inc.
